When referring to UW–Madison’s academic logo, capitalize the full name: W Crest (uppercase, no italic). Lowercase crest when not using the logo’s full name: the crest, UW–Madison’s crest logo.
See also Motion W.
Office of Strategic Communication
When referring to UW–Madison’s academic logo, capitalize the full name: W Crest (uppercase, no italic). Lowercase crest when not using the logo’s full name: the crest, UW–Madison’s crest logo.
See also Motion W.